Introduction - Who are you? Who are you?
Chapter 1 - Entrepreneurial Attitude
Chapter 2 - PMA
Chapter 3 - What is your USP?
Chapter 4 - Talking to the Team
Chapter 5 - Training the Troops
Chapter 6 - Team Building and Man Management
Chapter 7 - Recognition and Reward
Chapter 8 - Managing a Meeting
Chapter 9 - Nuclear Negotiating
Chapter 10 - Brilliant Buying
Chapter 11 - Marvellous Marketing
Chapter 12 - Successful Selling
Chapter 14 - Cynical Security
Chapter 15 - Terrific Time Management
Chapter 16 - Bringing up Baby
Chapter 17 - Cutting Costs
Chapter 18 - People to Avoid at all Costs
Chapter 19 - Smart Skills
Chapter 20 - Summary/Review
Sample Section of
Chapter 14 Cynical Security
Let me start this chapter with a controversial opinion. With every passing day in the UK we become less honest as a society. The clear lines of demarcation between what is honest and what is dishonest have become more and more blurred and every ten year generational age group is less honest than those that have preceded them. In other words, the oldest people in our society are the most honest and the youngest have the greatest tendency to be dishonest.
I read recently that over 60% of people under the age of 30 see absolutely nothing wrong, illegal, immoral or dishonest about helping themselves to office stationery to take home for personal use or using the office phone to make personal calls and, most obvious of all, spending hours at a time on the internet and social networking sites for their own purposes in their employer's time.
It is a big problem in business and you have got to deal with it in a firm, uncompromising and disciplined way. My old boss, Wilf, had an expression that he used to throw at me that basically went, (with him putting on a mock yokel accent) – "by gum lad, all the world's bent, except me and thee – and I'm not so bloody sure about thee"! In the vernacular of his time by "bent", he meant dishonest or crooked. Forty years in business has taught me that you will go a long way if you adopt his approach and rather less far if you do not.
It pays to plan for people's dishonesty and if you are occasionally pleasantly surprised, by a bout of honesty, well, that is a bonus.